Making an abstract concept concrete.

A 4-week solo project for CMU's Fall 2019 Communication Design Studio course

Tools used: After Effects + Illustrator

Project Objectives

Designers are often called upon to engage in speculative work that is situated in the context of unknown futures. Thus, the brainstorming of concepts and the communication of ideas frequently requires the visualization of experiences and objects that do not yet exist and are abstract. As a result, it is imperative that designers learn how to engage audiences in stories that utilize and weave together visual, aural, and temporal modes of communication as a means of effectively conveying visionary ideas.

For full process documentation, please visit my medium process post.

© 2022 — Amrita Khoshoo